The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing

Nermin A. Hamid, J. M. H. H. (2018). The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing. The Scientific Journal of the Faculty of Tourism and Hotels, Alexandria University, 15(2), 29-42. doi: 10.21608/thalexu.2018.51433

Jala Morsy, Hala Hilaly, Nermin A. Hamid. "The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing", The Scientific Journal of the Faculty of Tourism and Hotels, Alexandria University, 15, 2, 2018, 29-42. doi: 10.21608/thalexu.2018.51433

Nermin A. Hamid, J. M. H. H. (2018). 'The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing', The Scientific Journal of the Faculty of Tourism and Hotels, Alexandria University, 15(2), pp. 29-42. doi: 10.21608/thalexu.2018.51433

Nermin A. Hamid, J. M. H. H. The Role of Brand Authenticity as a Part of Contemporary Marketing in Egyptian Destination Marketing. The Scientific Journal of the Faculty of Tourism and Hotels, Alexandria University, 2018; 15(2): 29-42. doi: 10.21608/thalexu.2018.51433